As you probably know, making sales is the bedrock for any business’ survival. With the everyday running of a business and expenditure it demands; a business should always get that cash back and even more to pay staff, maintain other aspects that require money, eventually break even and beyond. Money is really important as that’s the primary reason for starting any business. And when sales aren’t being made, what’s the point being in business?

Here are 5 amazing ways you can boost sales for your small business.

1. Listen – For you to experience issues with sales, that is a sure sign you are doing something wrong and you also may not be listening well enough. Every product in this world, even the seemingly “perfect” ones have some flaws or the other. Take out surveys and really listen to your customers and improve your product. You’d be a whole lot surprised when you hear what people out there have to say about your product or services.

2. Use social media – Most people practically live on social media platforms these days that it is the only way to reach out to them. Run ads, create pages on Facebook, or handles on Twitter and build a following where people want to see more entertaining stuff you have for them and that makes it easier to sell to them because you have transcended being that “business that is all just about sales”, into a business that genuinely cares about its customers. A lot of people want to feel they are not just there for a business only for profits and nothing more.

3. Use a loss leader – While this is risky, it has reported a huge success for a lot of businesses who has employed it. It involves selling your products to customers at a ridiculously low rate to divert customers away from where they currently buy their products to your business with the hopes of those same customers making up for the losses incurred by later increments in prices.

4. Bundle your products – You may have different products you want to sell. People are attracted to discounts a lot that you could use that to your advantage. What if you could put all those products together? Then for a percentage off on the original price, you could give customers a limited time to jump on the once in a lifetime offer? A whole lot of people would want to save more money while also getting more stuff in the process and at the end, it’s a win-win situation for everyone.

5. Offer free trials – You probably would have used one service or another that you originally should have paid for, but those companies initially served you for free instead. It’s like opening the doors of your business and letting users experience dealing with you right before they get out their money to pay. Questions have risen in the past whether it actually works, but the truth is that it doesn’t work for all business models; as free trials work best in a situation that requires customers to commit to regular charges and also works in an offline business where the customer would come into your location and have a feel of your business for themselves.

Here are just five, out of a gazillion ways you could boost sales for your business. You may learn different ways to boost sales for your business but eventually, only a few may really work for you. Discover those very few combinations that you experience greater amounts of success in and try to develop more on them because your primary concern should be growing your strengths.